What Is The Aim For Your Music

When you’re taking part in the music business, there are a number of things you need to do: Practice your art till you are good enough to compete with the already established acts out there, set yourself a USP (Unique Selling Point) to differentiate yourself from the competition or fill in a gap in the market, and make sure you promote your music enough in order for it to sell.

These are all important things you need to do, and will fit in to the general aim you have for your music career. Before we go any further however, I’d like to ask you what the main aim for your music career is? I ask this because not many people really know. They say they want to make a lot of money from their music and get well know and on TV, but is this really a aim? Well I suppose it is, but it’s not a S.M.A.R.T aim. And by S.M.A.R.T aim I mean Specific, Measured, Aimed, Realistic and Timed. So why do you need S.M.A.R.T aims?

Well, first of all because is sets of a good business plan for your music If your plan is too general, you won’t know what steps you have to take in order to make your plans a reality, nor would you be able to track your progress as you continue on your journey. You may be making mistakes or not be where you should be at that point, but unless you make a plan of when you should have achieved each goal by, how would you know?

You can use a top quality mailing list service for musicians and be fluent on all the social networking sites on the net, but if you can’t draw up a good business plan and stick to it, your work will be a lot harder then it needs to be.


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